Get leads, follow up, ship campaigns, and run client work. Every Sunday, watch me build one agent live and take the workflow home.
Builds, agents, and the two founders shipping them. Follow along.
by @sandymarketinglab
by @sandymarketinglab
by @sandymarketinglab
by @sandymarketinglab
by @sandymarketinglab
by @sandymarketinglab
by @sandymarketinglab
by @sandymarketinglab
by @sandymarketinglab
by @sandymarketinglab
Plan the agent. Build the workflow. Connect the tools. Use it on real marketing work.
If you can describe the marketing job, you can build the first version. The Lab gives you the tools, templates, and people to get it working.
Use Claude Code when you know the outcome but not the system. It turns a fuzzy marketing problem into a clear agent plan.
Use Codex and ChatGPT for scripts, pages, prompts, reports, and quick workflows. Less theory. More shipped.
Use Antigravity and Gemini Flash for tagging, sorting, summarising, polling, and other high-volume tasks.
Use n8n and Composio to connect Gmail, Slack, GHL, Stripe, your CRM, and the AI models above.
Start with one tool, one outcome. Then turn it into a workflow you can use for your business or clients.
Save my seat →Hermes plans, ships, follows up, monitors campaigns, and keeps client work moving.
Each agent gets a job: plan, research, outreach, content, performance, or ops. The point is simple: less manual chasing, more client work shipped.
Claude for the thinking. Codex for the throughput. Gemini for the volume. Hermes routes every request through a model picker so each agent runs on the LLM that's best at its job and cheapest at its load.
Mem0 stores the persistent context. gbrain retrieves it across the fleet. Each run sharpens the next one. The system gets smarter while I sleep.
Zayn reads first. Specialists handle what's theirs. I see only what needs me. 24+ inbound channels converge into a single inbox: humans, agents, webhooks, calendars, all triaged by Zayn.
One config, every tool ready. Agents call Gmail, Slack, GHL, Stripe like they call functions.
OpenBot is proof: the same build workflow we use for products, campaigns, and client revenue work.
Shipped in public. Waitlist at pawmebot.com.
Join the waitlist →Lead pages, outreach, ads, automations, content, and orchestration. Real marketing work, not AI toy demos.
No magic promise. Just a weekly path from tool fluency to useful agents for your business or clients.
Watch the builds · pick one use case · learn the workflow.
You leave the first month knowing what each tool is for and where to start.
Bring a real marketing problem · use the template · get unstuck.
You stop collecting tools and start wiring a workflow you can actually use.
Reuse workflows · improve delivery · package client-ready systems.
By Day 90, you should have workflows that save time, support revenue, or both.
Every week, the live build becomes something you can copy, adapt, and use in marketing work.
Tier 1 is the weekly community. Inner Circle is for founders who want Sandy on their stack.
For marketers who want to watch, copy, and ship weekly.
The Lab + direct help on your stack.
Join if you want to build workflows you can use in marketing, delivery, or client work.
Real clients. Real campaigns. Real agent workflows shown live.
Started in Vancouver, building for Canadian brands. Sold outcomes, not tactics. Those clients are still with us.
Moved to Hyderabad. Added India clients. Two markets, one studio.
I want marketers building useful agents, not just watching AI demos from the sidelines.
We put AI into planning, follow-up, campaign ops, content, and reporting. That became Hermes.
Most people will only use chat. The Lab is for operators who want workflows they can use, sell, and improve.
Founder, ZippyScale · Host, AI Marketing Labs
Marketing operator. Claude Code addict. Building in public, sharing the workflows.
I built Hermes: 6 agents helping us ship agency work faster.
Built from Hyderabad, for marketers who want useful agents.
The Lab is where I build one practical marketing agent every week. Live. On camera. You copy what works.
Yes. Most first builds are no-code or low-code. If you can describe the marketing job, you can start with a workflow and improve it with help.
No. There is a live build every Sunday, templates from that build, and a community shipping alongside you. The value is execution, not another video library.
Agency owners, founders running their own marketing, growth leads, and operators expected to make AI useful for leads, follow-up, campaigns, or delivery.
Every build starts from a marketing outcome. Not “look what AI can do.” More like: book calls, follow up, report, route leads, ship creative, improve delivery.
Yes. Tier 1 is monthly, one-click cancel in Skool. Annual saves 17%. No future price hike on Tier 1.
Every Sunday, 11 AM IST. The next one is this Sunday, 11 AM IST. 60 minutes. One practical marketing-agent workflow built live, plus the Tier 1 offer at close.
Register anyway. Everyone who saves a seat gets the recording link afterward. The live session is where you can ask questions and watch the build unfold, so join live if you can.
The webinar is free. At the close I show the paid Lab (recordings, templates, prompts, the community). You get the workflow from the live build either way, no purchase needed.
One reminder an hour before the session, plus the join link. That's it. No spam, no daily blasts.
The webinar is free. Tier 1 (The Lab) is ₹2,499/mo or ₹24,999/yr, cancel anytime. Inner Circle is a ₹1,00,000/yr add-on capped at 30 founding seats.
Join Tier 1 first. After 30 days, Inner Circle opens. ₹1,00,000/yr add-on, Founding 30 caps at 30, locks rate for life.
60 min, Every Sunday, 11 AM IST. We build one revenue workflow live, show the stack, and open Tier 1 at the close.